This Mother Means Business

Using Neuroscience to Guide Your Marketing Strategy with Grianne O'Malley

December 21, 2023 Laura Sinclair Episode 51
Using Neuroscience to Guide Your Marketing Strategy with Grianne O'Malley
This Mother Means Business
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This Mother Means Business
Using Neuroscience to Guide Your Marketing Strategy with Grianne O'Malley
Dec 21, 2023 Episode 51
Laura Sinclair

Host Laura is joined once again by the brilliant Gráinne O'Malley, a neuroscience-informed business coach. Together, they delve into the fascinating realm of integrating neuroscience into business strategy, unlocking valuable insights into the intersection of brain science and entrepreneurship. 

Gráinne sheds light on the power of embodiment in business, revealing how self-awareness and clarity form the bedrock for success. The discussion unfolds into the application of neuroscience in website design, sales, and marketing, touching on intriguing topics such as the F-pattern, social proof, and the ethical considerations of marketing tactics.

Join Laura and Gráinne as they navigate the intricacies of nervous system regulation, neuroplasticity, and the ethical landscape of storytelling in marketing. 

In this episode you will hear: 

2:35 - The Power of Embodiment in Entrepreneurship

3:45 - Applying Neuroscience to Website Design

8:09 - Nervous System Regulation and Neuroplasticity

13:05 - Caveats in Marketing Strategies

17:47 - Resources and Recommendations

21:20 - Business Insights

Gráinne's links:

Instagram: https://www.instagram.com/livingbusinessproject/

Website: https://www.thelivingbusinessproject.com/links

Get Free Business Help from Laura: https://www.laura-sinclair.com/pl/2147666035


Laura's Links:
Website
Laura's Instagram
LJSocial Instagram
LinkedIn
Facebook
Pinterest
TikTok

Show Notes

Host Laura is joined once again by the brilliant Gráinne O'Malley, a neuroscience-informed business coach. Together, they delve into the fascinating realm of integrating neuroscience into business strategy, unlocking valuable insights into the intersection of brain science and entrepreneurship. 

Gráinne sheds light on the power of embodiment in business, revealing how self-awareness and clarity form the bedrock for success. The discussion unfolds into the application of neuroscience in website design, sales, and marketing, touching on intriguing topics such as the F-pattern, social proof, and the ethical considerations of marketing tactics.

Join Laura and Gráinne as they navigate the intricacies of nervous system regulation, neuroplasticity, and the ethical landscape of storytelling in marketing. 

In this episode you will hear: 

2:35 - The Power of Embodiment in Entrepreneurship

3:45 - Applying Neuroscience to Website Design

8:09 - Nervous System Regulation and Neuroplasticity

13:05 - Caveats in Marketing Strategies

17:47 - Resources and Recommendations

21:20 - Business Insights

Gráinne's links:

Instagram: https://www.instagram.com/livingbusinessproject/

Website: https://www.thelivingbusinessproject.com/links

Get Free Business Help from Laura: https://www.laura-sinclair.com/pl/2147666035


Laura's Links:
Website
Laura's Instagram
LJSocial Instagram
LinkedIn
Facebook
Pinterest
TikTok