This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs
"This Mother Means Business" is the ultimate podcast for ambitious entrepreneurs, mompreneurs, mom founders, and CEO moms juggling kids and startups. If you're a mom struggling to balance the motherload and business plans, this show is your lifeline. Host Laura Sinclair, a seasoned entrepreneur, marketing guru, and mother of two, dives deep into the nitty-gritty of building a thriving business while changing diapers, getting snacks, and dealing with the latest parenting drama.
Weekly Episodes
Tune in for a mix of:
- Expert Interviews: Gain insights and hear stories from successful mom founders who've been in your shoes.
- Solo Deep Dives: Laura shares her personal experiences and hard-won wisdom on topics like mom guilt, imposter syndrome, finding your people, and more.
- Practical Advice: Get actionable tips on everything from time management to marketing strategies.
This podcast doesn't sugarcoat the challenges of motherhood and entrepreneurship. Instead, it offers real talk, practical solutions, and a supportive community for moms who refuse to choose between their babies and their business dreams
"This Mother Means Business" is your go-to resource for navigating the beautiful chaos of motherhood and entrepreneurship. Join Laura and a community of like-minded moms as you redefine what's possible in both motherhood and business.
This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs
How to Use Podcasting as a Low Lift Visibility Strategy with Jenny Suneson
In this episode, Laura and Jenny dive into the fascinating evolution of podcasting, exploring how it’s grown since COVID-19 and why a solid strategy is key to creating engaging content. They chat about the hurdles podcasters face, including the surprising statistic that most shows don’t make it past their seventh episode. From the benefits of blending solo and guest episodes to the art of crafting a compelling pitch, this episode is packed with tips for podcasters looking to grow their show and connect with their audience authentically.
Jenny also shares her expertise on how guest appearances can drive business growth, the power of personalized follow-ups, and even how platforms like Threads can expand your networking opportunities. Plus, Laura and Jenny discuss the ongoing balancing act of motherhood and entrepreneurship, offering relatable insights for listeners juggling both roles. If you’ve ever wondered how to stand out in the saturated world of podcasting or leverage your show for personal branding, this episode is for you.
In this episode you will hear:
[00:00] Introduction to Podcasting and Its Growth
[02:26] The Podcasting Landscape: Saturation and Opportunities
[06:37] The Importance of Strategy in Podcasting
[10:55] Creating Engaging Content: Solo vs. Guest Episodes
[15:57] Building Community and Authenticity in Podcasting
[18:56] Leveraging Guest Appearances for Business Growth
[21:54] Crafting Effective Podcast Pitches
[25:49] The Power of Follow-Up in Podcasting
[29:40] Balancing Motherhood and Business
[32:01] Connecting with Jenny and Final Thoughts
Jenny's Links:
Instagram: jenny.suneson
Website: https://savvypodcastingforentrepreneurs.com/
Join the Community: www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
