From Local Studio to National Franchise: The Story Behind Fly Dance Fitness Artwork

This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

"This Mother Means Business" is the ultimate podcast for ambitious entrepreneurs, mompreneurs, mom founders, and CEO moms juggling kids and startups. If you're a mom struggling to balance the motherload and business plans, this show is your lifeline. Host Laura Sinclair, a seasoned entrepreneur, marketing guru, and mother of two, dives deep into the nitty-gritty of building a thriving business while changing diapers, getting snacks, and dealing with the latest parenting drama.

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Tune in for a mix of:

Expert Interviews: Gain insights and hear stories from successful mom founders who've been in your shoes.
Solo Deep Dives: Laura shares her personal experiences and hard-won wisdom on topics like mom guilt, imposter syndrome, finding your people, and more.
Practical Advice: Get actionable tips on everything from time management to marketing strategies.

This podcast doesn't sugarcoat the challenges of motherhood and entrepreneurship. Instead, it offers real talk, practical solutions, and a supportive community for moms who refuse to choose between their babies and their business dreams

"This Mother Means Business" is your go-to resource for navigating the beautiful chaos of motherhood and entrepreneurship. Join Laura and a community of like-minded moms as you redefine what's possible in both motherhood and business.

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This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

From Local Studio to National Franchise: The Story Behind Fly Dance Fitness

September 04, 2025 • Laura Sinclair

In this episode of This Mother Means Business, Laura sits down with Stacey Marks and Kari Schroeter, the powerhouse duo behind Fly Dance Fitness. What started as a local dance studio quickly grew into a viral social media sensation and now a franchise brand expanding across the U.S. Stacey and Kari share their journeys from motherhood struggles to business ownership, how they pivoted during COVID, and the role TikTok played in skyrocketing their brand visibility. If you’ve ever thought about starting a business with a partner, scaling through franchising, or building a thriving community around fitness, this conversation is packed with inspiration and real-world lessons.

In this episode you will hear:

00:00 – Meet Stacey & Kari of Fly Dance Fitness

01:12 – Kari’s Journey from Client to Co-Owner

04:00 – Stacey’s Story: From Isolation to Community

06:30 – The Power of Community in Fitness Spaces

08:06 – Taking Over the Studio (Right Before the Pandemic)

09:10 – Going Online & the Rise of TikTok

12:28 – From One Studio to a Franchise Model

15:02 – TikTok as a Game-Changer for Small Business

17:30 – Why Their Content Resonates

19:28 – Business Partnerships That Work

24:56 – Franchising with Intention